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Be a Step Ahead With Your Home Business
by: Joyce Moseley Pierce
In 2002 I lost my job with one of the Big
Five accounting firms.
I didn't lose it due to my job performance -
I lost it because
the SEC closed us down. Thousands of people
lost their jobs
and the market was flooded all over the
world with accountants
who were looking for work.
I have worked for a lot of companies in my
lifetime. My husband's
career required that we move whenever we
were told to, so we
lived in quite a few different states while
our children were
growing up.
I thought when I landed this job that this
was it. My husband
had changed jobs and we were no longer
puppets being directed
by someone else. I jokingly told people I
had filled out my
last job application. I intended to work for
this company
for ten more years and then retire.
When my job ended, I packed my things and
went home. I
felt empty inside. One day my work was so
important that
I couldn't go home until a project was
completed. The next
day, it just didn't matter anymore. It's no
wonder I lost
faith in corporate America. I depended on
the big shots of
this company to keep the business going...at
least long enough
for me to retire!
I decided to take advantage of the approved
unemployment
payments and start my own online business at
home. I created
a workbook and set out to have it printed. I
taught myself
how to build a website. I got out the phone
book and
started making contacts. Working this
business out of my
home office, I was the president, marketing
director, and
errand girl!
One of the great things about marketing
online is that I met
a lot of wonderful people who helped me
along the way. I
promoted their sites and they promoted mine,
but in the end,
I knew I'd have to do something else to
replace the nice
income I'd lost.
A friend I'd met over the internet called
one day and asked
if my business was meeting my expectations.
I had to
admit that it wasn't. She asked if I'd be
interested in
hearing about something she'd started doing.
She explained
that she had friends who always had the
knack of getting
into things that turned to gold, and she
felt like this
was one of them. That got my attention, and
since we had
already built a relationship online, I
trusted her.
We scheduled a time for me to hear more, and
she put me
on a call with one of her partners. What I
heard made
sense to me, and I joined on the spot. At
the time I
wanted to make some money along the way, but
my main
objective was to build the business so that
when I
retired, somewhere around 2012, I'd have
enough income to
supplement my Social Security and not have
to change
my lifestyle.
I've learned a lot along the way. It's tough
getting out
there on your own and figuring out what you
might have
that someone will be willing to pay for. I'm
happy to
say that my original venture ended up being
worth the
effort but not very profitable. I sold every
one of
the 5,000 books and now only offer the
e-book. For any
budding authors out there, it's the only way
to go
unless you have a huge amount of money to
invest (or
an agent who's working for you).
As for the second business, I've learned
that having
a model out there for running your business
makes a
huge difference. By joining a group that
offers
websites and training, you're already a step
ahead
of where I was when I started on my own.
Copyright 2006 Joyce Moseley Pierce. Joyce
is the owner
of Emerson Publications and creator of "All
They'll Need
to Know." She publishes the Family First
Newsletter
weekly. Visit her website for more
information on
working at home.
www.FamilyFirst.FourPointMoms.com